The Armenian Genocide Memorial complex (Armenian: Հայոց ցեղասպանության զոհերի հուշահամալիր, Hayots tseghaspanutyan zoheri hushahamalir, or Ծիծեռնակաբերդ, Tsitsernakaberd) is Armenia's official memorial dedicated to the victims of the Armenian genocide, built in 1967 on the hill of Tsitsernakaberd (Swallow's fortress in English) (Armenian: Ծիծեռնակաբերդ) in Yerevan. Every year on 24 April, the Armenian Genocide Remembrance Day, thousands of Armenians gather at the memorial to commemorate the victims of the genocide. The people who gather in Tsiternakaberd lay fresh flowers out of respect for all the people who died in the Armenian genocide.