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Frieze House Seoul: A New Permanent Exhibition Space Arrives in the Korean Capital

Frieze has announced the opening of Frieze House Seoul, a new permanent exhibition space in the Yaksu-dong neighborhood of the Korean capital. The venue, housed in a renovated 1988 building designed by Samuso Hyoja, spans over 2,260 square feet across four floors and includes a landscaped garden with a permanent site-specific installation by SANAA. Its inaugural exhibition, "UnHouse," curated by Jaeseok Kim, features queer and emerging artists such as Anne Imhof, Catherine Opie, and Joeun Kim Aatchim, exploring themes of home, identity, and power. The space will host year-round programming, including gallery residencies and special projects, building on the model of Frieze's No 9 Cork Street in London.

frieze launches new seoul space

Frieze has announced the launch of Frieze House Seoul, a year-round exhibition and project space in the Yaksu-dong neighborhood, set to open alongside the fourth edition of Frieze Seoul from September 3 to 6, 2025. Housed in a four-story building dating from 1988, the venue will host short-term gallery residencies, special projects, and curated exhibitions beyond the fair dates, and features a permanent site-specific installation by SANAA founders Kazuyo Sejima and Ryue Nishizawa. The news comes as Frieze works to extend its five-year partnership with Kiaf, the fair run by the Galleries Association of Korea, which began in 2022 and is set to expire in 2026.

frieze seoul house september fair 2025

Frieze is launching Frieze House Seoul, a new exhibition space in the Yaksu-dong neighborhood of central Seoul, which will open alongside the fourth edition of Frieze Seoul in early September 2025. The four-story venue, renovated by architecture studio Samuso Hyoja, spans 210 square meters and includes two main galleries and a landscaped garden. Galleries can apply to program the inaugural season, following a model similar to Frieze's No. 9 Cork Street space in London. The announcement coincides with Korean artist Im Young-zoo being named the 2025 Frieze Seoul Artist Award recipient, a prize funded by Bvlgari.