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frieze london 2025 big galleries report strong sales afternoon 1234757190

Frieze London 2025 opened with strong VIP preview sales, as major galleries reported brisk business by early afternoon. Thaddaeus Ropac sold a Robert Rauschenberg work for $850,000 and a Tony Cragg sculpture for $420,000, while Hauser & Wirth moved multiple pieces including a George Rouy for £275,000 and an Ellen Gallagher for $950,000. Gagosian sold a new Lauren Halsey sculpture before noon, and White Cube reported six sales. The fair's layout, which places mega-galleries at the back to encourage foot traffic to smaller booths, returned by popular demand.

the stakes are high for emerging galleries at frieze some are selling others arent as lucky 1234757562

At Frieze London, emerging galleries in the Focus section face high financial pressure, with booth costs reaching £6,750 ($9,000). While some dealers reported strong sales—such as London's Ginny on Frederick, which sold out both works by Alex Margo Arden, and Brunette Coleman, which also sold out—others were reluctant to disclose results. Several unnamed dealers admitted to selling nothing or only a single work, highlighting a stark divide between success and struggle among smaller exhibitors.

‘The challenge will be to sustain it’: was the autumn art market boom more than just a blip?

The autumn art market saw a significant upturn, with strong sales at Frieze London, Art Basel Paris, and New York auctions, including a $236.4 million Klimt and a $2.2 billion auction week in New York—up 77% year-on-year. Emerging London galleries like Ginny on Frederick, Rose Easton, and A. Squire have reinvigorated Frieze London, while Paris benefits from luxury-house funding, with the Fondation Cartier and Fondation Louis Vuitton hosting major shows. However, concerns persist about sustainability, as geopolitical volatility and post-Brexit challenges continue to affect the market.

SWANSEA: British Art Show 10 confirmed for Glynn Vivian next year — the only Welsh stop on a national tour featuring artists from Tracey Emin to Grayson Perry

Swansea has been confirmed as the only Welsh stop on the British Art Show 10 national tour, with the exhibition taking place at the Glynn Vivian Art Gallery from February 12 to May 16, 2027. Titled 'A Chorus of Strangers,' the show will also feature venues including the new home for Elysium Gallery and potentially Y Storfa, and will explore themes of Moments of Being, Ways of Living, and States of Nature across various media. Curated by Ekow Eshun, the tour launches in Coventry in October 2026 before visiting Swansea, Bristol, Sheffield, and Newcastle-Gateshead.

‘Quality always rules’: VIP day sales at Frieze London 2025

Frieze London 2025 opened with VIP day sales reflecting a cautious but resilient market. Gallerists reported solid sales, including Michael Landy's 'Multi-Saint' (2013) sold to the Walker Art Gallery for €125,000, and blue-chip works at Frieze Masters such as René Magritte's 'Le domaine enchanté' (1953) for $1.6m and Gabriele Münter's 'The Blue Garden' (1909) for SFr2.4m ($3m). Dealers noted a shift from speculative frenzy to more considered buying, with collectors taking longer to decide but still investing in quality works. The fair saw strong attendance, including wealthy individuals who had left London due to UK tax changes returning to buy.

Everyone’s a winner, baby: prizes abound during Frieze London

During Frieze London, multiple acquisition prizes and awards were announced, including the Tate Frieze Fund (supported by a private patron) which purchased works by Lubna Chowdhary and Barbara Walker for £150,000. The inaugural Nicoletta Fiorucci Foundation Prize was awarded to Alex Margo Arden, while the Arts Council Frieze Acquisitions Fund grew to £90,000, acquiring works by Sarah Ball, Olu Ogunnnaike, Vanessa Raw, and Liorah Tchiprout. Other acquisitions included works by Michael Landy and Shaquelle Whyte for the Walker Art Gallery, and the Camden Art Centre Emerging Artist Prize went to Bogdan Ablozhnyy. Offsite, the Circa 2025 prize was won by Adham Faramawy for a film addressing the migration crisis.