How Christie’s Recruited Nicole Kidman to Sell S.I. Newhouse’s $100 Million Brancusi

Christie's has released a promotional video featuring actress Nicole Kidman to advertise the upcoming auction of Constantin Brancusi's bronze sculpture *Danaïde* (1913), estimated at $100 million. The sculpture comes from the collection of the late media mogul S.I. Newhouse, who purchased it for $18.2 million in 2002. The nearly two-minute film, shot at Christie's Rockefeller Center headquarters, shows Kidman interacting with the work and was conceived by former Sotheby's auctioneer and Newhouse estate advisor Tobias Meyer. The sale is scheduled for May 18 in New York.