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Frieze London 2025

Frieze London 2025 has opened with a wide-ranging program spanning contemporary art, photography, antiquities, and performance. Key highlights include the inaugural Echo Soho fair celebrating women-run galleries, the London edition of Dallas Invitational set to open at the former US embassy in 2026, and strong sales at Frieze Masters including a Triceratops skull. Christie's and Sotheby's auctions during the week showed a mixed market: Peter Doig's 'Ski Jacket' sold for £106.9m, but overall estimates and price corrections indicated caution. The fair also features Sophia Al-Maria performing stand-up as winner of the Frieze London Artist Award, a new pricing structure for greater gallery diversity, and a pop-up by The Art Newspaper and L'OFFICIEL.

In pictures: demand is high at the Pavilion of Art and Design

The Pavilion of Art and Design (PAD) in Mayfair's Berkeley Square saw strong sales on opening day, with limited-edition design pieces and jewelry being snapped up quickly. Highlights included a Finn Juhl Judas table listed at £68,000, a Maurice Marty sofa from 1971, Alvar Aalto furniture, and works by Carlo Bugatti, Tristano di Robilant, and Max Lamb. Galleries such as Meubles et Lumières, Sceners, and Fumi reported brisk business, with some items selling within minutes of the doors opening.