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Frieze to launch Abu Dhabi edition in November 2026

Frieze has announced it will launch an Abu Dhabi edition in November 2026, marking its first fair in the Middle East and its eighth global event. The fair will take over the existing Abu Dhabi Art fair through a partnership with the Abu Dhabi Department of Culture and Tourism (DCT), and will be held at Manarat Al Saadiyat in the Saadiyat Cultural District. Dyala Nusseibeh will remain as director. The announcement comes as Frieze's rival Art Basel prepares to launch its own Middle East fair in Doha, Qatar, in February 2025, and follows the recent acquisition of Frieze by Hollywood tycoon Ari Emanuel via his holding company Mari, which has financial ties to Abu Dhabi-based investors.

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frieze acquisition finalized mari ari emanuel

Ariel Emanuel, through his newly formed company Mari, has finalized the acquisition of Frieze, which includes its magazine, seven art fairs worldwide, and two exhibition spaces. The deal also encompasses tennis events like the Miami Open and Madrid Open, along with a majority stake in the collector car auction house Barrett-Jackson. The acquisition was first announced in May and reportedly valued at $200 million, with financial backing from investors including Apollo, RedBird Capital Partners, and the Qatar Investment Authority. Mari will be led by Emanuel and Mark Shapiro, with Simon Fox remaining as CEO of Frieze.