Vasari Art Codex

Frieze opens permanent base in Seoul

Frieze is opening a permanent exhibition space in Seoul called Frieze Seoul House, set to debut alongside Frieze Seoul 2025. Located in a former home in the Yaksu-dong neighborhood, the venue will model itself after Frieze's No. 9 Cork Street in London, offering temporary selling spaces for galleries from out of town. The space will also host non-commercial programming, including exhibitions by architects, film-makers, and fashion designers, as well as talks and lectures. Frieze will relocate its Seoul office to the building, which was designed in 1988 and renovated by local studio Samuso Hyoja.

museum exhibitions schedule Sep 1, 2025 visibility 5 link 15 artists, 1 gallery

Frieze House Seoul: A New Permanent Exhibition Space Arrives in the Korean Capital

Frieze has announced the opening of Frieze House Seoul, a new permanent exhibition space in the Yaksu-dong neighborhood of the Korean capital. The venue, housed in a renovated 1988 building designed by Samuso Hyoja, spans over 2,260 square feet across four floors and includes a landscaped garden with a permanent site-specific installation by SANAA. Its inaugural exhibition, "UnHouse," curated by Jaeseok Kim, features queer and emerging artists such as Anne Imhof, Catherine Opie, and Joeun Kim Aatchim, exploring themes of home, identity, and power. The space will host year-round programming, including gallery residencies and special projects, building on the model of Frieze's No 9 Cork Street in London.

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