prado museum moves to curb overcrowding
Madrid's Prado Museum has announced it will cap visitor numbers after a record-breaking 3.5 million visits in 2025, with director Miguel Falomir declaring the institution does not want or need 'a single visitor more.' The museum unveiled 'Plan Host,' a new strategy prioritizing visitor experience over volume, including measures to limit crowds and attract more local Spanish audiences, as 65 percent of current visitors are overseas tourists. Falomir warned against chasing ever-higher attendance, citing the Louvre as a cautionary example where overcrowding has led to deteriorating conditions, staff strikes, and calls for the director's resignation.
