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The 5 Best Booths at Frieze New York 2026

Frieze New York 2026 opened its VIP day at The Shed on May 13, following the Venice Biennale's opening week. Now in its 15th edition, the fair anchors New York Art Week, a series of concurrent fairs, gallery openings, auctions, and parties that take over the city each May. The article highlights the five best booths at the fair, curated by Artsy Editorial.

South Africa’s Southern Guild Opens First NYC Art & Design Gallery

Southern Guild, a gallery founded in 2008 by Trevyn and Julian McGowan in Cape Town, South Africa, is opening its first New York City location at 75 Leonard Street in Tribeca on April 24. The gallery, which works with collectible design and contemporary art, will inaugurate the space with two solo exhibitions featuring South African artists Mmangaliso Nzuza and Usha Seejarim. The move follows the transition of its former Los Angeles space and reflects the gallery's expansion from its roots in Cape Town's Silo District, where it operates within a production ecosystem of ceramic studios, bronze foundries, and fabrication workshops.

Inside Frieze New York 2026: The Best Booths and Standout Moments of the Art Fair

Frieze New York 2026 opened at the Shed in Hudson Yards, drawing a record crowd of collectors, artists, and celebrities on preview day. The fair featured over 65 international galleries, with a strong presence of Latin American artists and a notable shift toward textile-based works, sculpture, and paper pieces. Highlights included the Ruinart Art Lounge with preparatory studies by Tadashi Kawamata, and the Focus section spotlighting emerging galleries. Notable attendees included Leonardo DiCaprio, gallerist Almine Rech, and Sotheby's senior vice president Ralph DeLuca.

What to Look for at Frieze New York 2026

Frieze New York 2026 returns to The Shed in Hudson Yards from May 13–17, featuring over 65 international galleries in its 15th edition. The fair emphasizes Latin American art with new committee members Fátima González and Omayra Alvarado, and includes highlights such as Southern Guild's expansion into Tribeca and Yeni Mao's cyborg sculptures in the Focus section. Collectors and enthusiasts can explore a diverse range of contemporary and blue-chip works across multiple fairs during Art Week.

Southern Guild Stakes Its Claim in Tribeca

Southern Guild, a South African gallery founded by Trevyn and Julian McGowan in 2008, has opened a new outpost in Tribeca, New York, after closing its Los Angeles location. The gallery, which began in Cape Town and expanded to a 32,000-square-foot campus, now occupies a 19th-century heritage building with 17-foot ceilings and cast-iron columns. Its inaugural exhibitions feature South African artists Usha Seejarim and Mmangaliso Nzuza, showcasing large-scale works that take advantage of the dramatic vertical space.

Southern Guild’s New York moment signals a shift for African art

Southern Guild, a Cape Town-based gallery, opened a permanent location in New York's Tribeca district on Friday, marking a major expansion for the gallery and a milestone for contemporary African art's international visibility. The inaugural exhibitions feature South African painter Mmangaliso Nzuza's "Ballad of the Peacock" and conceptual artist Usha Seejarim's "Used," both on view until May 17. Co-founder Trevyn McGowan described the 371m² space in a historic cast-iron building as both instinctive and strategic, following the closure of the gallery's Los Angeles outpost, which served as a testing ground for American audiences.