The Crocker Art Museum’s CEO Wants the World — and People of Sacramento — to Love His Newly Adopted City

Agustín Arteaga, the new Mort and Marcy Friedman director and CEO of the Crocker Art Museum in Sacramento, discusses his first months on the job, including extensive meetings with staff, board members, and community stakeholders. Arteaga, who previously led the Dallas Museum of Art, the Museo Nacional de Arte in Mexico City, and the Museo de Arte de Ponce in Puerto Rico, emphasizes the need to balance fundraising, donor relations, educational programming, and political transparency while maintaining the museum's relevance as the oldest art museum in the American West.