Snoop Dogg has launched an ultra-limited art collection titled "Ashes to Art," created in collaboration with artist Erica Kovitz. The pieces incorporate the rapper's leftover blunt ashes, roaches, and memorabilia preserved in resin, with each work custom-framed and authenticated. As of August 18, 2025, five of the seven pieces have sold for between $10,000 and $20,000, while the remaining two—including the signed "Snoop Doggy Dogg Genesis Burn" featuring his 1993 mugshot—are still up for auction, with bids reaching $112,000.
The collection marks Snoop Dogg's entry into the fine art world, blending pop culture, cannabis legacy, and contemporary art. The near-sold-out auction demonstrates the commercial viability of celebrity-driven, niche art objects and highlights the growing intersection between hip-hop culture and the high-end art market. It also underscores how artists and collectives like The Joint Venture are redefining what constitutes collectible fine art for a new generation of buyers.