David Zwirner, Loewe, and Cultured magazine co-hosted a summer party at David Zwirner's Los Angeles gallery to celebrate the release of the magazine's 2025 Young Collectors list. Guests enjoyed mint- and cucumber-infused drinks, browsed the new Art + Food issue, and previewed Marcel Dzama's exhibition "Empress of Night," on view through August 8. The event drew a crowd of art, fashion, and media insiders, including collector Ben Weyerhaeuser, philanthropist Claudia Kahn, interior designer Jamie Bush, and artists Christina Quarles, Julien Nguyen, Hilary Pecis, and Richard Hawkins. Attendees left with tote bags containing copies of the magazine featuring a limited-edition cover by Lisa Yuskavage.
The gathering underscores the growing importance of cultivating younger collectors in the contemporary art market, a demographic that galleries and luxury brands increasingly court through exclusive events and partnerships. By aligning with Loewe and spotlighting emerging patrons, David Zwirner and Cultured signal a strategic effort to build long-term relationships with the next generation of art buyers, while also generating buzz for the gallery's current exhibition.