Paris Internationale, the influential non-profit art fair, has announced its inaugural Milan edition featuring a lineup of 34 galleries. Scheduled to coincide with Milan Art Week, Miart, and the Salone del Mobile, the fair includes prominent participants such as Jocelyn Wolff, kaufmann repetto, and Sylvia Kouvali. The move signals a strategic expansion for the French organization into a city increasingly recognized for its intersection of art, design, and high-level production.
Milan's rise as a global art hub is being fueled by favorable economic shifts, including a new 5% VAT rate on art imports—the lowest in the EU—and tax incentives that have attracted wealthy expatriates from London. This financial climate, combined with a deep-rooted local collecting culture and the recent arrival of major galleries like Thaddaeus Ropac, positions Italy as an increasingly competitive alternative to traditional markets like London and Paris.