The Dallas Museum of Art (DMA) will present "X Marks the Spot: Contemporary Screenprinting at Brand X Editions," an exhibition exploring the expressive possibilities of screenprinting through the work of the legendary New York City-based workshop Brand X Editions. Featuring over 70 works created over four decades, the show highlights collaborations between Brand X's master screenprinters and artists including KAWS, Rashid Johnson, Deborah Kass, Robert Indiana, Glenn Ligon, and Tschabalala Self. The exhibition opens on May 24, 2026, and runs through November 8, 2026, following its debut at the Philadelphia Museum of Art. It includes proofs, video, and interpretive materials to demystify the printmaking process, as well as new works created since the Philadelphia presentation.
This exhibition matters because it elevates screenprinting from a commercial technique to a recognized artistic medium, continuing the DMA's legacy from the 1940s when it hosted one of the first museum exhibitions to treat screenprinting as fine art. By showcasing Brand X Editions' four decades of technical innovation and collaboration with both established and emerging artists, the show underscores the workshop's outsized influence on contemporary art practice. It also provides audiences with a rare behind-the-scenes look at the creative alchemy between printers and artists, revealing how technical mastery expands artistic boundaries.