The ninth edition of Art in Mayfair has launched on Bond Street in London, featuring a series of 27 flags by Swiss artist Ugo Rondinone. The flags, based on his signature 'sunrisesunset' watercolour paintings, were unveiled on June 8, 2026, and will remain on display until mid-August. The public art project is curated by the New West End Company in partnership with the Royal Academy of Arts, coinciding with the 258th Summer Exhibition.
This annual initiative transforms a major shopping street into an open-air gallery, making contemporary art accessible to a broad public and reinforcing London's West End as a cultural destination. The collaboration between a commercial district association and a prestigious art institution like the Royal Academy demonstrates how public art can bridge retail and cultural sectors, enhancing the urban experience while supporting living artists.