Refik Anadol has opened Dataland, a 25,000-square-foot AI art museum in the Frank Gehry-designed Grand LA development in Downtown Los Angeles, across from Walt Disney Concert Hall. The immersive experience uses over half a billion pixels, scent technology developed with L'Oreal Luxe, and wristbands that track visitors' heartbeats to feed live biodata into the artwork. Inaugural exhibits include *Machine Dreams: Rainforest*, inspired by Anadol's visit to the Yawanawá community in the Amazon, and the *Infinity Room*, a data-driven installation that has appeared in over 35 cities since 2015.
Dataland is billed as the world's first AI art museum and operates as a for-profit enterprise with tickets starting at $49. Anadol positions the museum as a 'laboratory of imagination' where artists take responsibility for shaping conversations about AI. The project matters because it challenges traditional museum models—both in its commercial structure and in its ambition to create art that 'feels us back'—while raising questions about the role of technology, data ethics, and Indigenous collaboration in contemporary art.