The K-pop group BTS performed two songs from their new album 'ARIRANG' in the main lobby of the Guggenheim Museum in New York. The private, phone-free event for about 150 invited fans featured the tracks "SWIM" and "2.0," with leader RM performing seated for one song due to an ankle injury.
The performance, filmed for broadcast on *The Tonight Show Starring Jimmy Fallon*, represents a significant crossover between pop music and a major institutional art space. It highlights the growing trend of high-profile musical acts using prestigious museum architecture as a backdrop for promotional content, blending performance art with album promotion in a culturally elevated setting.