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Philadelphia Is Rich With Museums and Galleries. ‘Elsewhere’ Aims to Find Out If It Can Support an Art Fair

Philadelphia gallerist Megan Galardi is launching a new art fair called Elsewhere, set to debut June 4–6 at the Yowie Hotel on South Street. The fair will feature 27 exhibitors from cities including London, New York, and Philadelphia, with seven local dealers such as Fleisher/Ollman, Blah Blah Gallery, and Fjord. Galardi, who founded Blah Blah Gallery in 2023 and has participated in small New York fairs like Spring/Break and Future Fair, designed Elsewhere as a boutique, hotel-based event that offers a lower-cost, more intimate alternative to large-scale art fairs.

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What Does a Booth Cost at a New York Art Fair?

Hyperallergic surveyed 13 New York art fairs about their booth pricing, revealing a wide range of costs from $3,500 at NADA Projects to over $105,000 for large booths at Frieze. The article details specific pricing tiers at Frieze ($31,977–$105,717), NADA ($3,500–$11,000), and Independent ($110 per square foot), noting that Frieze has kept 2025 prices for its 2026 edition and that NADA's costs have remained stable since 2022. The investigation also highlights the debut of the Sherman Family Foundation Acquisition Fund at Frieze and the partnership between Independent and the Henry Street Settlement.