Celebrities and art world figures gathered at Regent’s Park in London for the VIP preview of Frieze London 2025. The event featured appearances by arts broadcaster Kate Bryan, artists Young In Hong, Kimsooja, David Shrigley, Thomas J Price, Elsa James, Larry Achiampong, Michael Landy, Gillian Wearing, and Ryan Gander, alongside curator Fatoş Üstek, curator Zoé Whitley, architect Kulapat Yantrasast, model Claudia Schiffer, and musician Neil Tennant. Photographs by David Owens captured the scene.
The Frieze London VIP preview marks the official start of one of the most influential contemporary art fairs in the world, drawing collectors, curators, and tastemakers who shape the art market and cultural trends. The presence of both established artists and celebrities underscores the fair’s role as a nexus of art, fashion, and popular culture, while the coverage signals the event’s significance in the global art calendar.