Louis Vuitton has opened a new exhibition in Paris celebrating its influence on the Art Deco movement, staged on the 100th anniversary of the 1925 International Exhibition of Modern Decorative and Industrial Arts. Featuring over 300 objects—many never publicly shown before—the immersive show spans eight themed rooms, including a reconstruction of the brand's original 1925 stand, archival designs, and contemporary pieces by Nicolas Ghesquière, Pharrell Williams, Marc Jacobs, and Kim Jones.
The exhibition matters because it highlights the pivotal role of a luxury fashion house in shaping a major design movement, while also drawing connections between historical craftsmanship and modern fashion. By showcasing collaborations with artists like Pierre-Émile Legrain and Camille Cless-Brothier, the show underscores how commercial brands can influence and preserve art historical narratives, making it relevant to both fashion and visual art audiences.