Pinta Lima, the 13th edition of the art fair, opened with a vibrant VIP preview and strong attendance of 16,000 visitors. The fair features around 50 booths and special presentations, with a curation-driven approach that includes sections like NEXT (curated by Juan Canela) and RADAR (curated by Ilaria Conti), as well as FORO panel discussions. The fair emphasizes Latin American art, particularly Peruvian contemporary art, and is part of the broader Pinta network that stages fairs and Art Weeks across Latin America and the U.S. Textile, fiber, and ceramic works are notably prominent, recontextualizing indigenous craft traditions.
The fair matters because it represents a deliberate strategy to build a transnational platform for Latin American art, connecting multiple markets rather than anchoring in a single city like ZONAMACO does in Mexico City. Under the leadership of Irene Gelfman, global curator and artistic director, Pinta Lima offers an intimate, immersive experience that prioritizes discovery and conversation over glitz. Its focus on emerging artists and galleries, as well as marginalized communities and material intelligence, positions it as a significant curatorial force in the global art fair landscape.