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article culture calendar_today Thursday, June 11, 2026

The Antinoris once mingled with the Medicis — they’re still commissioning art today

The Antinori family, a Florentine wine dynasty with roots tracing back to the Renaissance, continues its tradition of art patronage by commissioning and displaying contemporary art at their Tuscan estate. The article explores how the family, who once mingled with the Medicis, now integrates modern works into their historic vineyards and cellars, blending heritage with contemporary creativity.

This matters because it highlights the enduring role of private patronage in the art world, showing how historic families can bridge centuries of cultural production. The Antinoris' commitment to commissioning new art underscores the ongoing dialogue between tradition and innovation, and serves as a model for how legacy institutions can remain relevant by supporting living artists.