Art for art’s sake, but for people’s health too | Letter

Art Fund director Jenny Waldman responds to a philosophical article about art's intrinsic value, arguing that while art should be enjoyed for its own sake, promoting its measurable health benefits can serve as a crucial entry point for new audiences. She cites the organization's National Art Pass adverts and recent research with King's College London, which demonstrated immediate physiological responses to viewing original art, as tools to invite people who might otherwise feel excluded from cultural institutions.