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museo jumex football and art exhibition 2026 world cup fifa 1234763733

Museo Jumex in Mexico City will host "Fútbol y Arte. Esa misma emoción" (Football & Art. A Shared Emotion), an exhibition timed to the 2026 FIFA World Cup. Opening March 28 and running through July 26, the show features around 100 works by 60 international artists, including Marta Minujín, Graciela Iturbide, Melanie Smith, and Rafael Ortega. Curated by Guillermo Santamarina with exhibition design by Mauricio Rocha, the museum will be transformed into elements symbolic of soccer, with sections exploring gender, community, identity, and the political dimensions of the game. New commissions by Diego Berruecos, Iñaki Bonillas, and Sofía Echeverri are included, along with a sculptural installation by Tercerunquinto made from recycled Estadio Azteca seats.

New Exhibition at Mexico City’s Jumex Museum Draws Parallels Between Soccer and Art

The Jumex Museum in Mexico City has launched a major exhibition titled "Football & Art: A Shared Emotion," timed to coincide with the city's role as a host for the 2026 FIFA World Cup. Curated by Guillermo Santamarina, the show features a diverse array of media including sculpture, photography, and commissioned installations from renowned artists such as Jeff Koons, Graciela Iturbide, and Marta Minujín. Notable works include a sculptural installation by the collective Tercerunquinto using salvaged seats from the Azteca Stadium and an embroidered piece by Sofía Echeverri honoring the 1971 Mexico Women’s National Team.

World Cup art initiatives go for goal in Mexico City

Mexico City is launching a major cultural initiative ahead of the 2026 FIFA World Cup, including over 1,000 murals painted across the city inspired by Mesoamerican ball games, renovations at 12 museums and 46 archaeological sites, and the opening of a new Indigenous textile museum. The Museo Jumex will host the exhibition "Football & Art. A Shared Emotion" curated by Guillermo Santamarina, featuring a participatory installation by the Mexican collective Tercerunquinto using recycled Estadio Azteca seats.