
Tate reveals the main reason for its lower attendance figures
Tate museums have experienced a significant drop in attendance, with Tate Modern seeing 25% fewer visitors in 2024 compared to 2019, Tate Britain down 32%, and Tate St Ives down 37%. While domestic visitor numbers have recovered to 95% of pre-Covid levels, international visitors are at only 61%, particularly among European 16-to-24-year-olds, whose numbers fell from 609,000 in 2019-20 to 357,000 in 2023-24. The Art Newspaper's research, combining government data and Tate's internal studies, shows that external socioeconomic factors—including a one-tenth drop in EU visitors to the UK overall—are the primary driver, not curatorial programming as some critics have claimed.


























